THRIFTY LOOK / Reversible Souvenir Alaska Jacket

THRIFTY LOOK
A brand that offers items resembling “vintage clothes that have been loved and used,” discovered in American thrift shops. The name reflects a respect for the nostalgic American style, meaning “vintage clothing.”

Vintage-like Texture
The outer fabric is made from soft velvet that features a unique luster revealed when exposed to light. The lining, made of polyester satin, offers a silky smooth feel with a glossy finish, ensuring a comfortable sleeve passage.

Reversible Design for Two Different Looks
A souvenir jacket named after the motifs embroidered on it, which soldiers brought back as gifts from the countries where they were stationed after World War II.

This jacket has been modernly updated based on archives from the 1950s by THRIFTY LOOK.

The standout feature is the carefully reproduced embroidery made with glossy fine threads. The Alaska pattern, which is difficult to find in vintage clothing, is vibrantly expressed using modern technology.

Additionally, the reversible design features different embroidery designs on each side, allowing you to enjoy two styles in one piece.

The neck and cuffs feature a comfortable ribbed design. The hem includes a drawcord, allowing you to enjoy changing the silhouette.

The pattern features a straight raglan sleeve, creating a loose, oversized silhouette.

By utilizing design elements from the archive while updating it to a coach jacket style, it can be enjoyed in a wide range of styles, from American casual with denim and chinos to street styles that embrace the oversized fit.